This is how we do it...

together they are strong

DESIGN + TECHNOLOGY + STRATEGY

This is not just creative thinking,
it is the techniques that give a brand strategy and
know-how to make a business more profitable.

DESIGN

DESIGN

We create desirable, viable and profitable experiences that help brands stay relevant.
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TECHNOLOGY

TECHNOLOGY

We leverage technology as a transformative force, through methodologies based on people-centered design.
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STRATEGY

STRATEGY

We define and drive strategies based on business needs, users and technological resources.
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We create desirable, viable and profitable experiences that help brands stay relevant.


The details are not the details,
the details are the design.

DESIGN as methodology, analysis and development.

Our clients value us because we don't just design, we provide expertise, models and unique tools throughout the process of evaluating, researching, selecting and recommending the best expression for their business.

Because the first thing is as difficult as knowing that you are going in the right direction.

We help our clients transform their image and business with clarity and courage. By developing the strengths of each company as brand values. This is not just creative thinking, it is the techniques that give a brand strategy and know-how to make a business more profitable.

BRANDING DESIGN

We design strong and durable brands that know how to grow and adapt.

We analyse all possible uses and variations. We create construction and development standards, which we implement in communication and business.

SERVICE DESIGN

We translate the needs and requirements of different users and stakeholders into strategies and services that enable us to make intelligent business decisions, increase sales and increase profitability.


A Brand is the way we communicate with the customer.


INFOGRAPHY as a tool to project, beyond a presentation.

SPACE DESIGN:
retail, events and stand design

We apply our knowledge of design, innovation and strategy to design new spaces of all kinds, whether they are leisure spaces, restaurants or shops so that, as well as being attractive and coherent with the brand, they adapt to the needs of the area and facilitate interaction with their users.

architecture and offices

When an architect comes to us, he is not only looking for an INFOGRAPH to explain his project. On many occasions, they come to us with a basic project that has not yet been finalised, from the general vision to the details of finishes and furnishings.

The dialogue between "ARCHITECT AND DESIGNER" helps to understand your project from the outside, as if it were the property itself; achieving a more functional and business approach and improving the uses of the space. These architectural projects are worked on from the zoning and programme of uses to the execution project.

The union of architect and designer generates dynamism and strength to the project... not to mention, many winning competitions.

“Good design is good business.”
Thomas Watson Jr., businessman, second president of IBM
We leverage technology as a transformative force, through methodologies based on people-centered design.


Every now and then, a new technology,
an age-old problem and a great idea
becomes an innovation.

TECHNOLOGY, as a means and not an end.

DIGITAL TRANSFORMATION

We study the transformation needed to work in a more agile and efficient way, a new way of approaching business. We identify opportunities for innovation, drawing a map of actions and implementation of technology.

CREATION OF PRODUCTS AND SERVICES

We create digital experiences tailored to user needs, business requirements and technological resources.

We combine the company's know-how and the client's knowledge for prototyping and usability testing. Creating intuitive, agile and efficient digital products and services.

UX/UI

According to the value proposition of our clients, we design intuitive, user-friendly and user-tested applications and websites. Everything has a reason, it is not design, it is usability.

To do this, it is necessary to empathise with the user and explain our product from the client's point of view, not from the company's. A design based on analysis and testing. Measuring and analysing browsing behaviour on different devices.

Web & APP

We develop websites, products and applications with an agile methodology for efficient development, with the following PROJECT PHASES: analysis, prototyping, design, testing and programming. Usable from Mobile or Desktop, according to user and business strategy.

Studying the needs of the project and technology requirements: AWS, AZURE, GOOGLE, etc.


We audit, create navigation flows, prototype, design and programme.


INFOGRAPHY as a tool to project, beyond a presentation.

CRM

We integrate tools to better sell your products, reach new customers and take your business to the next level.

Automate marketing, manage audiences and make decisions with reporting.

Metrics / KPI

Measure and set targets. From raw data to business KPIs: sales, social media, production, marketing etc.

From the different dashboards and in a simplified way we analyse objectives and results.

Legal

Because the project is as important as being protected.

Taking care of your intellectual property and protecting user data is peace of mind for the business.

“Where you innovate, how you innovate, and what you innovate are design problems.”
Tim Brown, CEO and president of IDEO
We define and drive strategies based on business needs, users and technological resources.


Objectives, strategy, creativity and production. Measurement > Iteration

This global thinking is the success of a campaign.

STRATEGY
Launch, measure and iterate.

We will define a target to carry out the actions in each part of FUNNEL.

We will set SMART OBJECTIVES (specific, measurable, achievable, relevant, time-bound) and establish a STRATEGY for brand, business or sales products/services.

This ability to think globally in this way: objectives, strategy, creativity and production, measurement and iteration as an agency or with other teams, visualises campaigns as a whole and in a strategic way.

#Google Ads, #Facebook Ads, #Landing, #Mailing, #CRM, #CPA, #Steal Rate, #No. Visits, #Mobile First, #Heat Maps, #Ecommerce... we will help you understand the way in a simple and achievable way.

ECOMMERCE
DropShipping or Private Label

You can either do it all or start with one campaign. If you don't test, you will never give yourself a chance to measure the outcome.Remember, you are building, you are experiencing change. So ... don't be late!

1. PREVIOUS STUDY

Preliminary analysis, requirements, processes and transformation plan.

UX/UI
BRANDING DESIGN

Usability design and easy and adapted interface. Branding and brand uses (logo, package & applications).

2. LAUNCHING

Design, development, implementation and onboarding of the client.

WEB, E-COMMERCE APP,
PHYSICAL SHOP

Order management, analytics, first input and iterations.

3. ACCOMPANIMENT

Maintenance plan, action map, evolution, seo & sem.

DIGITAL MARKETING CAMPAIGNS
AND CONTENT

Advertising on google, facebook, instagram & youtube. content marketing. development of creativities, videos, photos, interviews, RRSS.

FUNNEL

FUNNEL, a marketing model with structured phases to achieve different objectives:

DISCOVERY > INTEREST > INTENTION > CONVERSION > LOYALTY > RECOMMENDATION.

With a complete marketing methodology, we will SET OBJECTIVES AND PLAN STRATEGIES IN EACH OF THE PHASES: generation of qualified leads, interest with content, trust and emotion, generation of sales, trust of our public and ambassadors of our brand.

MEANS
Own Means
Webshop + Plugins
Brand Generation
CRM (Customer Relationship Management)
Email Campaigns
Landing with experiences
WhatsApp Business
Earned Media
SEO: Search Engine Optimisation the goal is to achieve organic results
Blog
Social Media
Youtube
Podcast
Paid Media
SEM: We improve visibility through paid advertising campaigns
Advertising on Google & Youtube
Facebook & Instagram advertising
Banners & Display
Influencers
ANALYTICS

We will always MEASURE YOUR RESULTS, this way it will be easier for us to debug the wrong actions, enhance the ones that are working, create new strategies and position your brand in a digital world.

“Design is in everything we make, but it’s also between those things. It’s a mix of craft, science, storytelling, propaganda, and philosophy.”
Erik Adigard, Communication and Experience Designer